CPA Business Environment and Concepts (BEC)
Certified Public Accountant Business Environment and Concepts examination.
Advanced Topics
Strategic Planning and Operations Management
Setting the Course
Strategic planning is about defining where a business is headed and how to get there. Operations management ensures daily activities align with those goals.
Steps in Strategic Planning
- Vision and Mission: Where do we want to go?
- SWOT Analysis: Strengths, Weaknesses, Opportunities, Threats.
- Setting Objectives: Clear, measurable goals.
Operations Management
- Process Optimization: Making everything run smoother.
- Resource Allocation: Using time, money, and people wisely.
In Action
A company might use strategic planning to enter a new market and operational planning to ensure production meets new demand.
Examples
A business uses SWOT analysis to identify expansion opportunities.
Managers streamline production to reduce waste.
In a Nutshell
Strategic and operational planning drive business growth and efficiency.